A white flowy dress is a timeless wardrobe staple that adds the perfect dose of sophistication and elegance to any ensemble. With its airy, breezy silhouette, a white flowy dress looks stylish yet comfortable, making it an effortless choice for special events, formal parties, or a special occasion. Whether you opt for one with lace detailing or delicate embroidery, you’re sure to find a white flowy dress that will bring out your best style. Best of all––when accessorized with statement jewelry and blocks heels––a white flowy dress can take you from day-to-night in maximum style and comfort.
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Fiesta 7238 High Slit Flowing Gown | 10 Colors

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$229.99
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$229.99
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Cinderella Divine SE005P Double Slit Leg Dress

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$129.99
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$129.99
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Cindy Collection 1608 3/4 Sleeve Lace A Line Dress

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$239.99
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$239.99
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Cinderella Divine CD0179 Ladivine Fitted Flowing Mermaid Gown

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$199.99
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$199.99
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Cinderella Divine CD214W Glittering Off Shoulder Ball Gown

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$530.99
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$530.99
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Cinderella Divine Ladivine CD952 Shimmering Feather Accent Dress

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$499.99
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$499.99
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Cindy Collection 50409 Off Shoulder Pleated Gown

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$299.99
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$299.99
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Luxe A1067 Long Sleeve Lace & Floral Wedding Dress with Flowing Train

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$929.99
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$929.99
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Luxe A1027W Flowing Off Shoulder Wedding Dress

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$799.99
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$799.99
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Luxe A1014 Off Shoulder Floral Lace Wedding Gown with Flowing Train

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$899.99
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$899.99
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Luxe A0822 Flowing Floral Lace Wedding Dress

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$899.99
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$899.99
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Hear What Our Customers Have To Say!


"I have always been one for glam and Norma Reed certainly does not disappoint. Their selection is fantastic with something for every occasion. Their customer service is always on-point...

Over the past year, I have personally bought two Norma Reeds, so has my mom, as well as my 6 bridesmaids dresses. A whopping 10 dresses in a year - wowsers! 

I cannot wait to wear my next Norma Reed!"


Kristin Abreu

Toronto, Canada

"Love Prom"

"Prom is celebrating the past. The last four years have been a whirlwind of emotions. There have been ups and downs, laughter and tears, but when it all comes down to it, it was worth it. Hang on to those memories because they will keep you smiling for years to come. 


Prom is anticipating the future. You are someone special and the world is eagerly waiting to see what you will achieve. Together with your friends, you've shared your hopes and dreams for years. After tonight, a whole new world opens up for you. The possibilities are endless.


Prom is Cherishing the present. You’ve accomplished so much and now is the time to celebrate with a night you will never forget. Put on your favourite dress. Dance the night away. Let your hair down. Smile and laugh with friends who have become like family. The world can’t wait to see who you become, but for one night just enjoy every moment."


- Norma Reed