White formal dresses are a popular choice for special occasions like proms, or galas. Whether you're attending an event outdoors or in a grand ballroom, white formal dresses make a stunning statement. From sleek and straight silhouettes to full ball gowns with tulle skirts and lace detailing, white formal dresses provide the perfect backdrop for bold jewelry and accessories to finish off your eye-catching ensemble.
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Eureka 6909 Long Sleeve Mother of the Groom Dress

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$329.99
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$329.99
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Eureka 4909 Mother of the Bride Dress

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$329.99
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$329.99
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Fiesta 67027 Crystal Stone & Sequin Slit Leg Dress

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$376.99
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$376.99
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Fiesta 7203 Off Shoulder Ruched Dress

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$229.99
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$229.99
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Cinderella Divine J824 Off Shoulder Feather Dress

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$416.99
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$416.99
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Cindy Collection 1699 Lace Chiffon A Line Dress

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$279.99
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$279.99
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Cindy Collection 50409 Off Shoulder Pleated Gown

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$299.99
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$299.99
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Cindy Collection 1748 3/4 Sleeve A Line Dress

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$239.99
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$239.99
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Cindy Collection 1629 Short Sleeve Dress

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$199.99
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$199.99
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Hear What Our Customers Have To Say!


"I have always been one for glam and Norma Reed certainly does not disappoint. Their selection is fantastic with something for every occasion. Their customer service is always on-point...

Over the past year, I have personally bought two Norma Reeds, so has my mom, as well as my 6 bridesmaids dresses. A whopping 10 dresses in a year - wowsers! 

I cannot wait to wear my next Norma Reed!"


Kristin Abreu

Toronto, Canada

"Love Prom"

"Prom is celebrating the past. The last four years have been a whirlwind of emotions. There have been ups and downs, laughter and tears, but when it all comes down to it, it was worth it. Hang on to those memories because they will keep you smiling for years to come. 


Prom is anticipating the future. You are someone special and the world is eagerly waiting to see what you will achieve. Together with your friends, you've shared your hopes and dreams for years. After tonight, a whole new world opens up for you. The possibilities are endless.


Prom is Cherishing the present. You’ve accomplished so much and now is the time to celebrate with a night you will never forget. Put on your favourite dress. Dance the night away. Let your hair down. Smile and laugh with friends who have become like family. The world can’t wait to see who you become, but for one night just enjoy every moment."


- Norma Reed